Friday, December 24, 2010

Doi Chaang Coffee, good coffee great story.

A couple of weeks ago while my car had problems and regular visited the garage. (see more about Thai Style garage in this entry http://nunnchiangmai.blogspot.com/2010/12/thai-style-garage.html)
I had some time to kill off so i went to coffee shops near by. One of them was a coffee shop that was around for some time, well known but wasn't as popular or had many shops compare to Wawee coffee.

I am referring to Doi Chaang Coffee.

I visited Doi Chaang Coffee shop at Chiang Mai Airport plaza. Located in the Northern Village area.


For me Doi Chaang Coffee image has always been aimed for the Export market or Western customer rather than domestic Thai Customers. The Shop's commercial logo, store location and interior designed gave that impression.

They had very good coffee but the story behind it is even greater.
Doi Chaang Coffee was originally founded by a group of hill tribe coffee growers on Doi Chang Mountain. They were tried of selling their coffee at minimal price to inferior coffee buyers. Finally they decided to establish a company, build their own facility, process plants and warehouse.
Believing in their quality and uniqueness.

Now they have a Canadian partner who distributes their coffee worldwide and own many coffee shops in major cities of Thailand. They have expanded their farmer group to at least 8,000 people!!!

For more information about Doi Chaang Coffee visit their website http://www.doichaangcoffee.com/ or follow them on their blog http://www.doichaangcoffeeblog.com/

Oh! the coffee was great, the shop was good. If you visit Chiang Mai please take some time to enjoy a cup. You will really like it. :)

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